TESORO NERO & WILD CATS

Two Worlds Intertwined

Our world is made up of the most beautiful and resilient creatures that affect our lives more than we could ever understand. Among them are the wild cats. Not only do they inhabit the mountains, the savannahs, the jungles, and the rainforests, but these remarkable animals have occupied a special place in our hearts for several lifetimes. Wild cats possess a fierce majesty, free and untamed, an almost mythical allure within the vast expanse of our imaginations. So rarely do our physical worlds intertwine; most of us will walk through life without once capturing a single, wild glimpse of one of these amazing creatures. Our lives are so very different, yet, we encounter these animals every day more than we even know. 

They have fuelled our imaginations for centuries. They have been anthropomorphised, given human gait and speech. They have been venerated for their beauty and the mystery that surrounds them. They have made regular appearances in our various cultures, in stories with which we have grown up and cherished throughout our lives. Bagheera and Shere Khan from The Jungle Book, Aslan from Narnia, The Lion KIng and The Pink Panther - just a few examples of how these remarkable cats have ignited our imaginations. 

The Circle of Life

We have all seen the film The Lion King, and we all know the famously uttered line, 'the circle of life'. This is more than just a well-known maxim - it is the foundation of how we all live, from lion prides in Africa, solitary snow leopards in India, and ourselves and our families at home.

Wild cats help to maintain a balanced eco-system, ensuring that one species does not overpopulate and disrupt the natural equilibrium. By targeting the diseased, weak, and elderly prey when out hunting, these wild cats ensure that only the healthiest reproduce. It is Nature's way of ensuring that 'the circle of life' is upheld.

Wild Cats in Danger

The future of these wild cats is severely threatened. With the loss and fragmentation of their habitat, they struggle to find food, mates, and a safe territory. Their prey is overhunted, leaving them unable to hunt successfully for themselves and for their cubs. Conflict with local people over real and perceived threat posed to livestock means that wild cats are slaughtered. They are illegally poached for trophies, their skin, meat, and parts of their body for use in traditional medicine. Due to so many dangers posed to their survival, these incredible animals need our help. 

And what will happen if they disappear forever? All we'll have left of these cats will be in our stories, nothing more than ink on a page or millions of tiny pixels on a screen. We will be left with myths, with wraiths of memories, with the bitter knowledge that we could have always done something, but we chose to do nothing instead. We will have to explain to our children why we allowed these animals to be forgotten, and they will hate us for it.

Tesoro Nero & Panthera

So how are we helping to protect these magnificent animals when they are at their most vulnerable? Tesoro Nero has created a piano to reflect the beauty of one of Nature's rarest creatures. With every purchase of one of our panther pianos, we donate 10% of our profits to Panthera, a trusted organisation dedicated to saving the threatened future of wild cats everywhere.

Panthera conducts significant research, identifying and protecting these wild cats and their habitats, monitoring their populations as well as the population of their prey. They collect critical ecological data and enhance law enforcement, ensuring a healthy and sustained ecosystem is kept in place. Using cutting-edge technology, they can prevent poaching and protect these animals from being needlessly slaughtered. By purchasing our panther piano, you will be helping Panthera carry out all of this incredible research, and helping to save these beautiful wild cats who desperately need our help.

We Refuse to Forget

We refuse to forget about the wild cats and to simply let them fade away into dust, to disappear into the furthest crevices of our minds only to be lost forever. We refuse to forget about our connections with Nature, and of everything that makes us human. It is our duty to protect the creatures with whom we share our earth. We refuse to forget how important these wild cats are, and how they have shaped us as a species. If we lose them, then we lose a part of ourselves forever.